Success Story: Boll & Branch

Boll & Branch Grows Revenue Over 2,000%

Fintelligent enabled outsourced financial operation

Boll & Branch was founded in 2014 with a simple mission: produce sheets that feel good, inside and out. Their high quality and thoughtful craftsmanship has attracted tens of thousands of satisfied customers leading to eight figure annual sales in two years.

Business Situation

  • Within two months of launching its website, a positive news article generated a surge in demand.
  • To satisfy demand, the company needed to purchase additional inventory and expedite delivery — quickly.
  • As the CEO tried to figure out the cash impact, he realized he needed to be better informed by a team member with financial expertise.

Fintelligent was asked to become the company’s Virtual CFO to oversee all financial matters so the CEO could focus on growth.

Focus Areas

Aligning strategy with a financial plan, capital and systems to rapidly scale.
  • Strategy: Support strategy development and align with operational activities to drive margin growth
  • Financial Planning & Analysis: Create roadmap and performance metrics to increase sales, profit and cash flow
  • Capitalization: Evaluate financing options and support fundraising efforts
  • Financial Reporting: Implement controls to ensure accurate and timely management reports


Fintelligent provided Virtual CFO and Virtual Controller Services to Boll & Branch.

Strategic Advisory

Fintelligent advised Boll and Branch on all financial matters, providing informed perspective and sophisticated analysis to support decisions around new products, pricing, logistics, operations, marketing and capitalization.

Upgraded Financial System

Fintelligent upgraded financial systems to improve timeliness, management reporting and the
quality of data.

Increased Automation

Fintelligent migrated manual, time-consuming processes such as processing accounts payable, to automated cloud applications.

Implemented Corporate Financial Planning System

Working with management, Fintelligent developed a financial roadmap for growth. We developed metrics and tracked them regularly to help the company achieve its growth targets.


Fintelligent enabled Boll and Branch management to focus on growth.

  • Revenue increased over 2,000% in its first two years
  • Gross profit margins increased over 60%
  • Company attained profitability in its third year
  • Successfully closed multiple financing rounds at increasing valuation.

“As a key member of our team, Fintelligent bridged the gap from startup to scale. Their insights and systems played a large role in growing our revenue over 2,000% in two years.”

Scott Tannen

Founder & CEO, Boll & Branch

Bridge the gap from startup to scale.

Grow your company faster and more effectively with financial operations from Fintelligent.